Steven Cretney, Certified Design Professional
Design is a potent tool of communication. It should inspire and enhance quality of life, not just be used as a means for encouraging more consumption. So, I use my design talents to endorse social, environmental and educational initiatives.
I founded The Forest in 2008 because I wanted to design for impact and be involved with initiatives that were purpose-led.
With over twenty years of professional design experience (yikes… am I really getting that old), I am well-versed in all aspects of design and am certified by the Design Professionals of Canada.
Some of the design services I can help with include:
- Web & UI Design
- Print & Editorial
- Iconography & Illustration
- Creative Campaigns
- Content Strategy
- Art Direction
Engagement and Facilitation
Meaningful collaboration is essential for impacting complex social challenges and achieving breakthroughs.
Whether I am facilitating a series of climate action workshops or leading a team through a branding exercise, I strive to create spaces for open and authentic conversations that inspire participants to collaborate and move forward together.
Inspired by facilitators like Adam Kahane, I want to help enable people to “remove the obstacles to love, power and justice.”
I have experience co-leading a multi-year climate-focused social innovation lab, Nest Lab, and am trained in the Art of Hosting. My award-winning masters thesis was focused on integrating participatory processes to activate transformational change (which led to the co-authouring of The Weave, a guide for sustainability practitioners for deeper engagements).
I can help with online and in-person engagements:
- Workshop Design
- Branding Exercises
- Art of Hosting
- Social Labs
Clients say the darndest things
Steven has a unique talent to take complex ideas and find the simple threads that resonate with people.
— Esther Speck, Vice President, Global Sustainability and Social Impact, lululemon
Making a complicated thing look easy and accessible! You are a genius!
— Julia-Maria Becker, Director, Clean Economy, Pembina Institute
Supe. Supah-doop. Supah-doopah-doopah-doop.
— Jocelyn Carver, Executive Director, Kootenay Career Development Society
Some clients with powerful ideas
Facing the future
I embrace the powerful connection between hope and taking action. For me, being actively and meaningfully involved in social, climate and environmental efforts has reinforced a true sense of hope, while significantly reducing my personal climate anxieties or feelings of apathy. I keep showing up to help improve and co-create the future.
I’m an active participant in numerous community and national initiatives, including co-chairing the Sustainability Committee of the Design Professionals of Canada, being a founding member of the West Kootenay Climate Hub, hosting my regional TEDX Countdown event, and helping elementary students learn to become authentic leaders. I’m a past board member of several non-profits and had the pleasure of co-leading a team of college students on an elementary school construction project in Guatemala.
My education has opened my eyes to seeing the big picture, which helps me produce work that is honest, clear and effective. I hold an M.Sc from Blekinge Institute of Technology (Sweden) in Strategic Leadership towards Sustainability. My undergrad degree was in Communication Studies and I have a diploma in Audiovisual Communications. I am also trained in the Art of Hosting conversations that matter, public speaking and small business development.
Diverse professional development is important to me. Getting to Maybe, a one month Social Innovation Residency at the Banff Centre was truly inspirational, exploring concepts on systems, complexity, and social innovation. Some recent courses that I have done include Every Child Matters – 4 Seasons of Reconciliation, EnRoads Climate Simulator Ambassador training, Digital Fabrication (hands-on training for laser cutting, 3D printing and CNC machining), and Fund Development & Donor Motivation.